Workshops
DO ONLY THE RESEARCH THAT MATTERS
Determine what really needs research and when you already know enough
Develop a repeatable framework to identify when research is actually needed, prioritize the right studies, and track impact to see a corresponding increase in the effective use of insights.
You’ll learn the necessary skills to take this into your work immediately.
What it is
Have a repeatable prioritization framework and know how to determine when research is needed and when it’s not, using a Clarity + Risk + Cost model.
Have a worksheet you can use to gather, assess, and prioritize research requests.
Know how to involve stakeholders in your prioritization process and communicate when their requested research isn’t prioritized.
Know how to establish an easily manageable research tracker (using tools you already have) for locating repeatable insights and tracking post-research impact.
Outcomes
You want to have more confidence in the outcomes of your research investment.
You feel that teams aren’t focusing on the research that really matters but you don’t know how to advise them on which research they should be focused on.
Teams are doing what you think is the right research but the insights are falling flat.
You can’t possibly run fresh research for everything you believe is important.
You’ve read articles and listened to talks on how to prioritize research and you still haven’t been able to get it to work in an effective way.
This is useful when
This was an excellent course and Carol was a fantastic facilitator. I learned so much in such a short period of time and have been going back to my notes and her templates almost daily since.
Leah, Sr Manager, User Research
What people are saying
This was a great workshop. Carol's framework for taking in and prioritizing research projects was thoroughly explained and explored. I came away with a clear approach I could put to use in my work immediately.
Olivia, UX Researcher
This course is chock full of useful and actionable information and frameworks. I'm excited to use what I learned to help my clients prioritize their research needs.
Julie, Founder
This workshop is highly interactive and very high-touch: you will prioritize 3 real-life research projects.
You’ll alternate between working individually and in small groups with other attendees. There will be plenty of opportunities for personalized attention.
The workshop is recorded so if you can’t make the live sessions, you can review on your own time.
How it works
JUST YOUR TEAM
private workshop for only your team
Schedule according to your team’s availability and accommodate your timezones
Option for in-person or virtual
Choose the option that works best for you:
LEARN WITH PEERS OUTSIDE YOUR ORG
on Maven.com
Open to the public so your team will participate alongside attendees from other orgs like yours
This workshop is run through the Maven.com platform, designed for group-based learning
Format: Through a combination of live sessions led by Carol and working on your own, you’ll:
Identify which stakeholders to involve in the prioritization activity
Prioritize three actual research projects using a worksheet template
Create a communication plan to share prioritization decisions
Bonus: Know how to track impact from research insights
Schedule and cost
JUST YOUR TEAM
private workshop for only your team
Schedule according to your team’s availability and accommodate your timezones
Travel fees will be charged if the workshop is held in-person outside of the Bay Area, CA
Contact Carol for pricing
LEARN WITH PEERS OUTSIDE YOUR ORG
on Maven.com
Next session: December 3-10, 2024
$200/attendee
FAQs
Are there any pre-requisites or level of experience required?
No prerequisites, but the course is designed for Senior and above UX Researchers, or people leading research whether you have a background in research or another field (e.g., design, product, engineering).
Researchers newer to the field may not have enough real-world experience to take full advantage of the course.
Is there alternative pricing?
For private workshops (just your team), the following may apply:
Government, self-employed, non-profit = 25% off full price
Unemployed, extreme currency exchange (e.g., Global South) = 50% off full price
For workshops on Maven, if your organization is paying or reimbursing you you'd pay the full price. If any of the following apply, message Carol for discount codes.
3+ attendees from the same team = 20% off full price
Government, self-employed, non-profit = 25% off full price
Unemployed, extreme currency exchange (e.g., Global South) = 50% off full price